About Us

The Increase aims to lead everyone who encounters our brand to have an Increase experience with Christ. Through apparel, merchandise, resources and content, we strive to live a life that allows Christ to increase and ourselves to decrease. 

"He must increase, but I must decrease." - John 3:30

Launched and led by pro athletes, The Increase is a mission for everyone.

Established in 2012 as a platform for professional athletes to share about Christ working in their lives, The Increase has long been a voice for the Christian athlete. After years of creating gear for couples who attend the private, athlete-only Increase Conferences and receiving encouraging feedback, we set out in 2020 to launch an expanded merchandise line driven by athletes but now available to everyone. Resources and content are also developed to support the mission of seeing Christ increase in our lives.